Comments on: Crossover: Getting beyond your TechCrunch users

By: What to Do If You Don’t Get TechCrunched | The Celebrity Cowboy

What to Do If You Don’t Get TechCrunched | The Celebrity Cowboy — Fri, 10 Nov 2006 04:19:47 +0000

[...] So your a company who is hoping to get TechCrunched. Let’s take Voodoo Ventures for instance. You develop a great product called SiteMighty which helps users create great looking affiliate sites. Guess what you dont get TechCrunched. Oh no. Now all that hard time and work is down the drain. You can try resending that email to Mike Arrington at TechCrunch. Most likely unless its a hell of a lot better than the 9 other emails you sent him your most likely not going to get a review on TechCrunch. [...]

By: Chris Schultz

Chris Schultz — Wed, 08 Nov 2006 15:38:59 +0000

Mark & Scott – Thanks for your comments. We’re hoping to have the TechCrunch problem to begin with, but it really is important to think beyond it because it will take more than all of us (Web 2.0 / TechCrunch crowd) to make a Web App or new site a success. You need that “crossover hit”.

By: Mark Seremet

Mark Seremet — Wed, 08 Nov 2006 06:29:24 +0000

Great post.

By: Scott Carpenter

Scott Carpenter — Wed, 08 Nov 2006 01:28:29 +0000

Fantastic post Chris, a very realistic projection. I read a article a few years ago written by a web startup company (with a “free-mium” business model) stating typical conversion rates of 1-2% as well. I wish I could find that article again..

By: Chris Schultz

Chris Schultz — Tue, 07 Nov 2006 17:04:53 +0000

That’s a good point, and clearly if you can get TechCrunched without begging for it, you probably have more going for you.

By: Blake P.

Blake P. — Tue, 07 Nov 2006 17:00:04 +0000

I wonder what the ratio is for startups submitting and making it to TechCrunch versus startups that submitted without being posted. I am sure that there is a fair share that make it due to the buzz they’ve created themselves without even submitting.